Sky Real Estate Blog

A lifestyle home is loosely defined as a home whose appeal is not only in its luxurious amenities, but also based on the kinds of activities that it enables. Benefits of a lifestyle home could include exhilarating[...]

Luxury real estate experts have been predicting growth for Middle Eastern investment in U.S. markets for the past couple of years. Ongoing turmoil in the Middle East is one of the main reasons for the anticipated[...]

Sales is a numbers game, so if you want your real estate listing or brand to reach the largest audience possible, you have to advertise. The goal is to get the best return on your advertising investment (ROI) as[...]

In an attempt to cash in on lucrative real estate advertising, Facebook launched its first ad product designed specifically for real estate last week. It’s called Dynamic Ads for Real Estate and it allows realtors to[...]

If a picture is worth a thousand words, then you’ll want to make sure the photography you use to market your luxury real estate listing speaks to potential buyers in a memorable and intriguing way. You want to inspire[...]

The magician Amit Kalantri once said, “A photograph shouldn't be just a picture, it should be a philosophy.” Choosing a photograph for a luxury real estate advertisement isn’t simply about capturing a good image of the[...]

Cost-effective, high impact digital marketing programs for your listing proposals can set you apart from your competition. But, sinking a ton of money into advertising that you’re unsure of, like banner ads, is risky.

The world's ultra wealthy are investing in Real Estate abroad.

Foreign countries have started real estate programs to attract ultra-high-net-worth individuals (UHNWI) to buy properties in their countries. UHNWI (those[...]

How to gain a better social media presence

Interpersonal and social skills are some of your most important qualities as a real estate agent. You can easily negotiate a deal and make your clients happy. Social[...]