---
title: Real Estate - Sky Advertising | Paula Davidson (2)
description: Sky Advertising is a full-service advertising agency with over 20 years of real estate advertising experience. We specialize in luxury properties and can create a custom advertising package for you and your budget. (2)
---

[![Sky Advertising](https://blog.skyad.com/hs-fs/hubfs/SkyAdvertising%20-Jun2017/Images/skyLogo.png?width=246&height=245&name=skyLogo.png "Sky Advertising")](http://www.skyad.com/)

- [About Us](http://www.skyad.com/#skyway)
- [Strategy](http://www.skyad.com/#meetyourgoals)
- [Solutions](http://www.skyad.com/#solutions)
- [Team](http://www.skyad.com/#ourTeam)
- [Portfolio](http://www.skyad.com/#portfolio)
- [Blog](http://www.skyad.com/#) 
    - [Real Estate](http://www.skyad.com/blog/real-estate/)
    - [Recruitment](http://www.skyad.com/blog/recruitment/)
    - [Marketing](http://www.skyad.com/blog/marketing-2/)
- [Contact Us](http://www.skyad.com/#contactus)

# Sky Real Estate Blog

Learn about the latest in traditional and digital marketing.

- [Luxury Selling & High Net Worth Buyers](https://blog.skyad.com/real-estate/topic/luxury-selling-high-net-worth-buyers)

- [Advertising](https://blog.skyad.com/real-estate/topic/advertising)

- [Social Media & Digital Marketing](https://blog.skyad.com/real-estate/topic/social-media-digital-marketing)

## Paula Davidson

### Recent Posts

[![](https://blog.skyad.com/hubfs/RE%20Digital%20marketing%20blog%20post.jpg)](https://blog.skyad.com/real-estate/digital-marketing-for-real-estate)

## [Digital Marketing for Real Estate](https://blog.skyad.com/real-estate/digital-marketing-for-real-estate)

Across every industry, the digital disruption is complete. Real estate is no exception: [94% of millennial home purchases](https://www.forbes.com/sites/shamahyder/2018/10/08/7-ways-real-estate-pros-get-leads-from-digital-marketing/#a39826f61982) begin with the homebuyer looking at websites to narrow down properties by price range,\[...\]

[Read More](https://blog.skyad.com/real-estate/digital-marketing-for-real-estate)

[![](https://blog.skyad.com/hubfs/RE%20International%20buyers.jpg)](https://blog.skyad.com/real-estate/how-to-tap-into-the-international-investor-market)

## [How to Tap Into the International Buyer Market](https://blog.skyad.com/real-estate/how-to-tap-into-the-international-investor-market)

International buyers are a big factor in the U.S. property market. Different countries comprise powerful niches, and lucrative markets to tap into. NAR’s (National Association of Realtors) research shows that\[...\]

[Read More](https://blog.skyad.com/real-estate/how-to-tap-into-the-international-investor-market)

[![](https://blog.skyad.com/hubfs/RE%20Hong%20Kong%20blog%20post.jpg)](https://blog.skyad.com/real-estate/hot-markets-hong-kong)

## [Hot Real Estate Market: Hong Kong](https://blog.skyad.com/real-estate/hot-markets-hong-kong)

Hong Kong is one of the world’s most vibrant cities. With a limited land mass on the Kowloon Peninsula, Hong Kong Island and the hundreds of other islands, Hong Kong is a city of vertical development and density. It is\[...\]

[Read More](https://blog.skyad.com/real-estate/hot-markets-hong-kong)

[![](https://blog.skyad.com/hubfs/RE%20Older%20female%20buyer%20blog%20post.jpg)](https://blog.skyad.com/real-estate/real-estate-trends-older-single-home-buyer)

## [Real Estate Trends: Older, Single Home Buyer](https://blog.skyad.com/real-estate/real-estate-trends-older-single-home-buyer)

In many cases, success in real estate depends on anticipating demographic changes. There’s been a lot of speculation on how markets will shift as [millenials](https://blog.skyad.com/real-estate/have-millennials-ruined-real-estate-too) and Gen Z-ers continue to dominate the real estate market.\[...\]

[Read More](https://blog.skyad.com/real-estate/real-estate-trends-older-single-home-buyer)

[![](https://blog.skyad.com/hubfs/RE%20Washington%20DC%20blog%20post-1.jpg)](https://blog.skyad.com/real-estate/hot-markets-washington-d.c)

## [Hot Real estate Market: Washington D.C.](https://blog.skyad.com/real-estate/hot-markets-washington-d.c)

Washington D.C. is among the top 5 large U.S. cities with the slowest growing rents. The D.C. housing market had a strong 2017, though there was modest growth. Tight inventory for houses means slower sales, but there\[...\]

[Read More](https://blog.skyad.com/real-estate/hot-markets-washington-d.c)

[![](https://blog.skyad.com/hubfs/RE%20Chinatown%20blog%20post.jpg)](https://blog.skyad.com/real-estate/real-estate-trends-high-end-homes-in-chinatown)

## [Real Estate Trends: High End Homes in Chinatown](https://blog.skyad.com/real-estate/real-estate-trends-high-end-homes-in-chinatown)

In the American imagination, Chinatown is a vibrant and chaotic mecca of culture and cuisine. In major cities, Chinatown seems like an unchanging staple of the landscape — but things are changing, as developers and\[...\] 

[Read More](https://blog.skyad.com/real-estate/real-estate-trends-high-end-homes-in-chinatown)

[![](https://blog.skyad.com/hubfs/RE%20housing%20shortage%20blog%20post.jpg)](https://blog.skyad.com/real-estate/the-housing-shortage-and-what-it-means-for-you)

## [The housing shortage and what it means for you](https://blog.skyad.com/real-estate/the-housing-shortage-and-what-it-means-for-you)

It’s tough to sugarcoat it. When it comes to the American housing market, supply is just not keeping up with demand. Demand for homes is demographic-driven—millennials want to buy homes, and are approaching the age\[...\] 

[Read More](https://blog.skyad.com/real-estate/the-housing-shortage-and-what-it-means-for-you)

[![](https://blog.skyad.com/hubfs/RE%20Unique%20properties%20blog%20post.jpg)](https://blog.skyad.com/real-estate/unique-real-estate)

## [Unique Real Estate Means Unique Challenges](https://blog.skyad.com/real-estate/unique-real-estate)

 An old schoolhouse, a firehouse, or a bizarre design – some properties are one of a kind. A unique property can be a challenge to sell and requires real estate agents and marketers to think out of the box. The key is to\[...\] 

[Read More](https://blog.skyad.com/real-estate/unique-real-estate)

[![](https://blog.skyad.com/hubfs/RE%20Miami%20blog%20post.jpg)](https://blog.skyad.com/real-estate/hot-real-estate-market-miami)

## [Hot Real Estate Market: Miami](https://blog.skyad.com/real-estate/hot-real-estate-market-miami)

What’s not to love about Miami? The Magic City continues to draw people, both domestic and foreign. With great weather all year round, walkable streets and beautiful beaches, it’s not difficult to understand the draw.\[...\]

[Read More](https://blog.skyad.com/real-estate/hot-real-estate-market-miami)

[Previous](https://blog.skyad.com/real-estate/author/paula-davidson/page/1) [All posts](https://blog.skyad.com/real-estate/all) [Next](https://blog.skyad.com/real-estate/author/paula-davidson/page/3)

Search

### Recent Posts

### Archives

- [September 2019 (4)](https://blog.skyad.com/real-estate/archive/2019/09)
- [November 2017 (3)](https://blog.skyad.com/real-estate/archive/2017/11)
- [March 2018 (3)](https://blog.skyad.com/real-estate/archive/2018/03)
- [October 2018 (3)](https://blog.skyad.com/real-estate/archive/2018/10)
- [November 2019 (3)](https://blog.skyad.com/real-estate/archive/2019/11)
- [December 2017 (2)](https://blog.skyad.com/real-estate/archive/2017/12)
- [January 2018 (2)](https://blog.skyad.com/real-estate/archive/2018/01)
- [May 2018 (2)](https://blog.skyad.com/real-estate/archive/2018/05)
- [June 2018 (2)](https://blog.skyad.com/real-estate/archive/2018/06)
- [July 2018 (2)](https://blog.skyad.com/real-estate/archive/2018/07)
- [August 2018 (2)](https://blog.skyad.com/real-estate/archive/2018/08)
- [September 2018 (2)](https://blog.skyad.com/real-estate/archive/2018/09)
- [November 2018 (2)](https://blog.skyad.com/real-estate/archive/2018/11)
- [January 2019 (2)](https://blog.skyad.com/real-estate/archive/2019/01)
- [February 2019 (2)](https://blog.skyad.com/real-estate/archive/2019/02)
- [March 2019 (2)](https://blog.skyad.com/real-estate/archive/2019/03)
- [May 2019 (2)](https://blog.skyad.com/real-estate/archive/2019/05)
- [June 2019 (2)](https://blog.skyad.com/real-estate/archive/2019/06)
- [January 2020 (2)](https://blog.skyad.com/real-estate/archive/2020/01)
- [February 2020 (2)](https://blog.skyad.com/real-estate/archive/2020/02)
- [June 2016 (1)](https://blog.skyad.com/real-estate/archive/2016/06)
- [July 2016 (1)](https://blog.skyad.com/real-estate/archive/2016/07)
- [March 2017 (1)](https://blog.skyad.com/real-estate/archive/2017/03)
- [April 2017 (1)](https://blog.skyad.com/real-estate/archive/2017/04)
- [July 2017 (1)](https://blog.skyad.com/real-estate/archive/2017/07)
- [August 2017 (1)](https://blog.skyad.com/real-estate/archive/2017/08)
- [September 2017 (1)](https://blog.skyad.com/real-estate/archive/2017/09)
- [October 2017 (1)](https://blog.skyad.com/real-estate/archive/2017/10)
- [February 2018 (1)](https://blog.skyad.com/real-estate/archive/2018/02)
- [April 2018 (1)](https://blog.skyad.com/real-estate/archive/2018/04)
- [December 2018 (1)](https://blog.skyad.com/real-estate/archive/2018/12)
- [April 2019 (1)](https://blog.skyad.com/real-estate/archive/2019/04)
- [August 2019 (1)](https://blog.skyad.com/real-estate/archive/2019/08)
- [October 2019 (1)](https://blog.skyad.com/real-estate/archive/2019/10)
- [December 2019 (1)](https://blog.skyad.com/real-estate/archive/2019/12)
- [April 2020 (1)](https://blog.skyad.com/real-estate/archive/2020/04)
- [May 2020 (1)](https://blog.skyad.com/real-estate/archive/2020/05)

see all

### Categories

- [Real Estate (47)](https://blog.skyad.com/real-estate/topic/real-estate)
- [Real Estate Marketing (34)](https://blog.skyad.com/real-estate/topic/real-estate-marketing)
- [real estate buyers (27)](https://blog.skyad.com/real-estate/topic/real-estate-buyers)
- [real estate advertising (24)](https://blog.skyad.com/real-estate/topic/real-estate-advertising)
- [Industry Trends (11)](https://blog.skyad.com/real-estate/topic/industry-trends)
- [luxury real estate agents (11)](https://blog.skyad.com/real-estate/topic/luxury-real-estate-agents)
- [Luxury Selling & High Net Worth Buyers (10)](https://blog.skyad.com/real-estate/topic/luxury-selling-high-net-worth-buyers)
- [Hot markets (6)](https://blog.skyad.com/real-estate/topic/hot-markets)
- [Advertising (5)](https://blog.skyad.com/real-estate/topic/advertising)
- [property marketing (5)](https://blog.skyad.com/real-estate/topic/property-marketing)
- [ads for real estate (4)](https://blog.skyad.com/real-estate/topic/ads-for-real-estate)
- [Real Estate Photography (3)](https://blog.skyad.com/real-estate/topic/real-estate-photography)
- [facebok ads (3)](https://blog.skyad.com/real-estate/topic/facebok-ads)
- [strategy (3)](https://blog.skyad.com/real-estate/topic/strategy)
- [International Strategy (2)](https://blog.skyad.com/real-estate/topic/international-strategy)
- [Social Media (2)](https://blog.skyad.com/real-estate/topic/social-media)
- [Social Media & Digital Marketing (2)](https://blog.skyad.com/real-estate/topic/social-media-digital-marketing)
- [UHNWI (2)](https://blog.skyad.com/real-estate/topic/uhnwi)
- [facebook advertising (2)](https://blog.skyad.com/real-estate/topic/facebook-advertising)
- [2018 trends (1)](https://blog.skyad.com/real-estate/topic/2018-trends)
- [Digital Advertising (1)](https://blog.skyad.com/real-estate/topic/digital-advertising)
- [Miami (1)](https://blog.skyad.com/real-estate/topic/miami)
- [baby boomers (1)](https://blog.skyad.com/real-estate/topic/baby-boomers)
- [banner ad (1)](https://blog.skyad.com/real-estate/topic/banner-ad)
- [banner ads (1)](https://blog.skyad.com/real-estate/topic/banner-ads)
- [canada (1)](https://blog.skyad.com/real-estate/topic/canada)
- [crisis (1)](https://blog.skyad.com/real-estate/topic/crisis)
- [cryptocurrency (1)](https://blog.skyad.com/real-estate/topic/cryptocurrency)
- [international buyers (1)](https://blog.skyad.com/real-estate/topic/international-buyers)
- [learning (1)](https://blog.skyad.com/real-estate/topic/learning)
- [listing proposals (1)](https://blog.skyad.com/real-estate/topic/listing-proposals)
- [millennials (1)](https://blog.skyad.com/real-estate/topic/millennials)
- [online marketing (1)](https://blog.skyad.com/real-estate/topic/online-marketing)
- [recruitment marketing strategy (1)](https://blog.skyad.com/real-estate/topic/recruitment-marketing-strategy)
- [sales (1)](https://blog.skyad.com/real-estate/topic/sales)
- [technology (1)](https://blog.skyad.com/real-estate/topic/technology)
- [virtual (1)](https://blog.skyad.com/real-estate/topic/virtual)
- [virtual tours (1)](https://blog.skyad.com/real-estate/topic/virtual-tours)

see all

Share this:

- [Tweet](https://twitter.com/share)

- [Facebook](https://www.facebook.com/Sky-Advertising-Incorporated-75688124575/?fref=nf)
- [Twitter](https://twitter.com/SkyAdvertising7)
- [Google](https://plus.google.com/+SkyAdvertisingNewYork)

Sky Advertising, Inc. 2022