Sky Recruitment Blog

Learn about the latest in traditional and digital marketing.

Employer Branding: Think Like a Marketer, Act Like an HR Manager

In the days of the television show, Mad Men, advertising agencies created catchy jingles to promote products like cigarettes, cars and household items. But branding isn’t just for household names anymore.

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Infographic: 5 Things You Need to Know about Google for Jobs

Google is flexing its search engine dominance again. This time, it’s taking on recruitment marketing. Google for Jobs, launched in June, is garnering positive reviews and gaining momentum.

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A 5-Step Recruitment Marketing Attack Plan for Busy HR Professionals

It happens all of the time. A hiring organization uses tried-and-true methods to announce job opportunities, say posting an open position on a major job board like Indeed or LinkedIn. And that’s it. That’s all they[...]

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Simplify the Production of Your Epic Employee Recruitment Video

Epic employee recruitment videos have been around for years, but it seems some employers have yet to master the balance of art and entertainment with design and function. It’s difficult to do so here's our quick take[...]

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Video: The game is changing in recruiting. Are you ready?

The recruiting game has changed. If you aren’t ready, you’re probably missing out on some really great opportunities. In this short video, Monster explains the three critically important areas of focus in recruiting[...]

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Communication with Employees: How Improvisation Can Help Improve Your Business

The main principle of improvisation is “yes, and…”.  This means that you hear whatever your partner has offered, accept it, then add to it.  It sounds simple but can be difficult to put into practice.  Often we don’t[...]

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Job seeker to employer: Well? I don’t have all day

From USA Today  |  (Photo: Lockheed Martin)

Employers who took their sweet time making hiring decisions just a few years ago, are scrambling to snag candidates in as little as a day for fear of losing them to[...]

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Diversity Trends for Employers

Although workplace diversity is becoming ever more significant, employers don't see the impending need for it. In the Deloitte report last year, it stated that “Diversity and Inclusion” are frequently reported as an[...]

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July's Unexpected Growth in Job Creation

Economists were expecting good results for July's number of job creation, but were surprised by the actual numbers that were reported on Friday. From the 188,000 jobs that were expected to be created in July,[...]

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