Several lawsuits in the past year have raised the question: can targeting for job ads be discriminatory? Facebook’s ad targeting system is very powerful, with the ability to select your audience according to many[...]
Pinterest for Recruitment
Social media is an essential aspect of recruiting these days, but most recruiters stick to Facebook, Linkedin, and Twitter. What about the dozens of other popular sites?
Don't Fake it Until You Make It: Authenticity and Recruitment
In today’s marketing landscapes, brands strive to seem authentic while also presenting their products in an appealing manner. Authenticity has rapidly become a hot topic in marketing with the rise of social media.[...]
Social Recruiting is here to stay
Social media and recruiting have one major thing in common: they’re all about connecting people. As social media continues to dominate the internet and marketing, companies are realizing that social recruiting is a[...]
Social Media Recruitment Ads and Age Bias
How are social media ads for recruitment biased?
The ability to target consumers according to layered criteria is the core selling point of Facebook’s advertising platform. For instance, in niche fields like luxury[...]
Recruitment Strategy: Attract passive job seekers with social media
Social media has transformed the recruiting process across the board. HR departments use social media platforms to target candidates with niche skill-sets, to sort by geographical region or demographic, and to[...]
Work smarter, not harder: Social media recruitment
The age of Social HR is upon us!
It’s undeniable—social media is everywhere. Social media is not only the main way people share photos, organize local events, stay in touch with family, or complete payments, but it has[...]