With 500 million daily users and 800 million monthly users, it's no wonder that businesses take Instagram seriously. Instagram combines the advertising power of Facebook, which acquired Instagram in 2012, and a[...]
Marketing Strategy: Lead Generation
The internet is full of potential consumers. However, the web is also hyper-competitive. Over time, audiences have become more fickle, demanding more from brands, and ever-sparing with their attention span. In this[...]
Marketing Strategy: Make content marketing work for your business
Consumer expectations are changing. It seems like in past decades, all a company had to do was come up with a catchy jingle and suddenly they could be a mainstay in the average American household. Today, in the[...]