--- title: Recruitment - Sky Advertising (5) description: Sky Advertising creates imaginative advertising, branding and marketing strategy for luxury real estate, recruitment and SMB's. (5) --- [![Sky Advertising](https://blog.skyad.com/hs-fs/hubfs/SkyAdvertising%20-Jun2017/Images/skyLogo.png?width=246&height=245&name=skyLogo.png "Sky Advertising")](http://www.skyad.com/) - [About Us](http://www.skyad.com/#skyway) - [Strategy](http://www.skyad.com/#meetyourgoals) - [Solutions](http://www.skyad.com/#solutions) - [Team](http://www.skyad.com/#ourTeam) - [Portfolio](http://www.skyad.com/#portfolio) - [Blog](http://www.skyad.com/#) - [Real Estate](http://www.skyad.com/blog/real-estate/) - [Recruitment](http://www.skyad.com/blog/recruitment/) - [Marketing](http://www.skyad.com/blog/marketing-2/) - [Contact Us](http://www.skyad.com/#contactus) # Sky Recruitment Blog Learn about the latest in traditional and digital marketing. - [Digital & Social Media Recruiting](https://blog.skyad.com/recruitment/topic/digital-social-media-recruiting) - [Employer Branding](https://blog.skyad.com/recruitment/topic/employer-branding) - [Employee Advocacy](https://blog.skyad.com/recruitment/topic/employee-advocacy) [![](https://blog.skyad.com/hubfs/shutterstock_713636704.jpg)](https://blog.skyad.com/recruitment/how-can-i-improve-my-workplace-for-women) ## [How Can I Improve my Workplace for Women?](https://blog.skyad.com/recruitment/how-can-i-improve-my-workplace-for-women) Gender diversity in the workplace is a business priority and corresponds with financial performance significantly above the industry median, according to the [Why Diversity Matters report](https://www.mckinsey.com/business-functions/organization/our-insights/delivering-through-diversity). [Read More](https://blog.skyad.com/recruitment/how-can-i-improve-my-workplace-for-women) [![](https://blog.skyad.com/hubfs/Recruitment%20Assets/Recruitment%20Email%20Images/diversity%203.jpg)](https://blog.skyad.com/recruitment/building-diversity-in-the-workplace) ## [Building Diversity in the Workplace](https://blog.skyad.com/recruitment/building-diversity-in-the-workplace) According to a recent LinkedIn study, there’s no issue more pressing than diversity in the workplace. Inclusive teams perform better, contribute additional resources to company culture, work more efficiently, develop\[...\] [Read More](https://blog.skyad.com/recruitment/building-diversity-in-the-workplace) [![](https://blog.skyad.com/hubfs/shutterstock_377532766.jpg)](https://blog.skyad.com/recruitment/building-a-learning-culture-in-your-workplace) ## [Building a Learning Culture In Your Workplace](https://blog.skyad.com/recruitment/building-a-learning-culture-in-your-workplace) One of the main pain points for many HR departments is the inability to find qualified candidates. As technology continues to rapidly develop, skills are rendered obsolete at increasing rates. This is reflected in\[...\] [Read More](https://blog.skyad.com/recruitment/building-a-learning-culture-in-your-workplace) [![](https://blog.skyad.com/hubfs/shutterstock_344966651.jpg)](https://blog.skyad.com/recruitment/overcoming-recruitment-challenges-as-a-small-business) ## [Overcoming Recruitment Challenges as a Small Business](https://blog.skyad.com/recruitment/overcoming-recruitment-challenges-as-a-small-business) At a glance, it may seem like small businesses have the short end of the stick when it comes to recruitment. Small businesses may not be able to provide the same salaries or benefits as large corporations. In some\[...\] [Read More](https://blog.skyad.com/recruitment/overcoming-recruitment-challenges-as-a-small-business) [![](https://blog.skyad.com/hubfs/shutterstock_1038725386.jpg)](https://blog.skyad.com/recruitment/the-value-of-employer-branding) ## [The Value of Employer Branding](https://blog.skyad.com/recruitment/the-value-of-employer-branding) In a candidate’s job market, recruiters have to pull out all the stops to attract top-tier talent for long-term growth. Millennial and Gen Z candidates job search differently—company culture is immensely important to\[...\] [Read More](https://blog.skyad.com/recruitment/the-value-of-employer-branding) [![](https://blog.skyad.com/hubfs/RT%20contract%20workers%20blog%20post.jpg)](https://blog.skyad.com/recruitment/the-new-workforce-contract-workers) ## [The New Workforce: Contract Workers](https://blog.skyad.com/recruitment/the-new-workforce-contract-workers) The contracted workforce is growing. It’s the gig economy, and [1 in 5 American jobs](http://maristpoll.marist.edu/nprmarist-poll-results-january-2018-picture-of-work) is held by a contract worker. In the next decade, freelance work could become the new normal. [Read More](https://blog.skyad.com/recruitment/the-new-workforce-contract-workers) [![](https://blog.skyad.com/hubfs/RT%202019%20trends%20blog.jpg)](https://blog.skyad.com/recruitment/2019-recruitment-trends) ## [2019 Recruitment Trends](https://blog.skyad.com/recruitment/2019-recruitment-trends) More than any other factor, a low unemployment rate—between 3.5 and 5%—defined the recruiting landscape in 2018. The hiring shortage and the increased competition that came with it led to a candidate’s market, posing a\[...\] [Read More](https://blog.skyad.com/recruitment/2019-recruitment-trends) [![](https://blog.skyad.com/hubfs/RT%20Pinterest%20blog%20post.jpg)](https://blog.skyad.com/recruitment/pinterest-for-recruitment) ## [Pinterest for Recruitment](https://blog.skyad.com/recruitment/pinterest-for-recruitment) Social media is an essential aspect of recruiting these days, but most recruiters stick to Facebook, Linkedin, and Twitter. What about the dozens of other popular sites? [Read More](https://blog.skyad.com/recruitment/pinterest-for-recruitment) [![](https://blog.skyad.com/hubfs/RT%20Older%20workforce%20blog%20post.jpg)](https://blog.skyad.com/recruitment/how-to-plan-for-an-older-workforce) ## [How to plan for an older workforce](https://blog.skyad.com/recruitment/how-to-plan-for-an-older-workforce) Senior citizens ages 65 and above are constituting a larger share of the workforce every year. 16.4% of all 65+ year olds are [employed](https://www.washingtonpost.com/news/wonk/wp/2018/07/05/a-record-number-of-folks-age-85-and-older-are-working-heres-what-theyre-doing/?amp;utm_term=.29cdaf0c4595&noredirect=on&utm_term=.45ae710f88be). The U.S. has an [aging population](https://www.npr.org/2018/03/14/593398944/projections-show-an-aging-u-s-population)—the U.S. Census Bureau [reports](https://www.census.gov/prod/2014pubs/p25-1140.pdf) that by 2050 there\[...\] [Read More](https://blog.skyad.com/recruitment/how-to-plan-for-an-older-workforce) [Previous](https://blog.skyad.com/recruitment/page/4) [All posts](https://blog.skyad.com/recruitment/all) [Next](https://blog.skyad.com/recruitment/page/6) Search ### Recent Posts ### Archives - [July 2016 (4)](https://blog.skyad.com/recruitment/archive/2016/07) - [August 2016 (3)](https://blog.skyad.com/recruitment/archive/2016/08) - [January 2018 (3)](https://blog.skyad.com/recruitment/archive/2018/01) - [October 2018 (3)](https://blog.skyad.com/recruitment/archive/2018/10) - [July 2019 (3)](https://blog.skyad.com/recruitment/archive/2019/07) - [August 2019 (3)](https://blog.skyad.com/recruitment/archive/2019/08) - [October 2019 (3)](https://blog.skyad.com/recruitment/archive/2019/10) - 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